Billboard and Twitter team-up for Real-Time Charts

Billboard continues to modernize their charts.

A week after Twitter ended its failed #music app and a year after Billboard added YouTube data to its formula, the two companies have come together for the self-explanatory Billboard Twitter Real-Time Charts.

As part of a Twitter Amplify deal, the chart will be distributed beyond just, including “custom in-Tweet charts and in-Tweet video round ups of the week in music on Twitter.” The charts will look at tracks being discussed at the moment and over time on Twitter, with an eye for new songs by up-and-coming acts.

Charts across the world have struggled with how to measure how today’s listeners actually consume music. The UK Singles Chart will soon incorporate streaming data, a move that could make the charts even worse.



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